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Tom Land
A key media and entertainment specialist within the global marketing and content arena with over 20 years of experience working with labels, artists, management companies and brands.
Developed strategies across multiple artist campaigns working with repertoire owners and operating companies in over 70 territories.
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Collaborated with cross functional business units on content strategy and artist brand campaigns for global releases.
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Ideated marketing and content initiatives and launched distribution channels to grow audience and drive format and artist awareness.
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Set up and led the International Content Team at Universal Music and developed an infrastructure of content marketeers across the EU, Asia, Australasia and North America to better communicate, share insight/best practice and provide visibility on content creation and strategy.
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